William Chris Wine Company Announces Brand Expansion Plan for Lost Draw Cellars in Johnson City
New cellar and tasting room for the flagship brand which will open in September 2023
HYE, TX (July 19, 2022) – William Chris Wine Company (WCWC) this week announced plans to expand one of the portfolio’s flagship brands, Lost Draw Cellars, with a new 9,260 square foot cellar and tasting room at Johnson City. The new winery has already had its first groundbreaking with construction expected to begin this fall, and a completion and opening date tentatively set for September 2023.
“We are thrilled to be able to grow and expand the Lost Draw Cellars brand and bring our story and our wines to more people,” said Andrew Sides, Founder of Lost Draw Cellars and Co-Founder and COO of William Chris Wine Company. “Our property in Fredericksburg has been and will remain a big part of the overall guest experience, but the new space in Johnson City allows us to appeal to a new audience geographically and thereby create new fans of Texas-grown wine. Expansion has always been part of Lost Draw Cellars’ long-term vision, and our team couldn’t be more excited to see this come to life in the greater Johnson City community.
The property, located at 1686 U.S. Highway 290, is already home to seven acres of vineyards planted by William Chris Wine Co. in 2020. Designed by Michael Hsu Office of Architecture, the new estate will include a public tasting room, a tasting room for club members, covered porch, retail store, barrel storage, offices, kitchen, and an outdoor bar.
As a proud producer of 100% Texas grown wines, Lost Draw Cellars began producing wines from the highly regarded Lost Draw vineyards in the high plains of Texas. The team is committed to producing quality wines that showcase the unique terroir of Texas. Lost Draw prides itself on working with grapes that thrive in the region’s semi-arid climate and strives to continually improve the growing process in a sustainable way.
The Lost Draw Cellars Johnson City Tasting Room will be located at 1686 US Highway 290. To learn more about Lost Draw Cellars, please visit lostdrawcellars.comand on Facebook and Instagram @lostdrawcellars.
ABOUT LOST DRAW CELLARS
Founded in 2012 by Andrew Sides, Troy Ottmers and Andy Timmons, Lost Draw Cellars is a family business with deep roots in Texas. As a proud producer of 100% Texas-grown wine, Lost Draw operates its vineyard in the high plains of Texas, with a tasting room right in the heart of Fredericksburg, TX. The Lost Draw team is committed to producing quality wines that showcase Texas’ unique terroir, planting grapes that thrive in the region’s semi-arid climate, and working to continually improve the growing process. in a sustainable way. In addition to their wineries, the team partners with some of the best wineries in the state to support Texas farmers. More information about their history, their wines or how to visit the tasting room can be found on lostdrawcellars.comand on Facebook and Instagram @lostdrawcellars.
ABOUT WILLIAM CHRIS WINE COMPANY
William Chris Wine Company was founded in October 2020 by Chris Brundrett of William Chris Vineyards and Andrew Sides of Lost Draw Cellars. Built from a shared vision and set of core values, WCWC is the parent company of William Chris Vineyards (2008 est.), Lost Draw Cellars (2012 est.), Skeleton Key (2015 est.), and Grower Project (2015 est.) and is the premier producer of 100% Texas-grown wines in the Lone Star State. For more information, please visit williamchriswines.com.